Free AI writing tool · Say what you do, clearly
Website Headline Generator: Hero Copy for Your Homepage
Describe your business and get 6 headline options with subheadlines, button text, taglines, a page outline, and a meta title and description. See each headline in a live hero preview, with checks for vague words and claims you would need to prove.
- Describe your business
- Try headlines in the preview
- Edit and copy
Your business
Two or three sentences: what you sell, who it's for and what makes it different.
Add facts you can prove (optional)
Years, ratings, numbers, prices or guarantees. These are the only facts the AI may use. Without them it won't invent any.
Privacy: your description goes to our server and then to Google Gemini or OpenRouter. Identical requests are reused for 1 hour.
Your hero section
Live preview
Your headline appears here
Your subheadline explains what you do, who it's for and why it matters.
Get startedWriting usually takes 5 to 25 seconds.
Headline options
Button text ideas
Tagline ideas
Page outline
Section headings for the rest of the page. Write the text under each one with your real details.
Meta title and description
Preview them in Google with the Meta Tag Generator.
What this generator does, and what it doesn't
So you know what to expect before you put the words on your site.
✓What it does
- Writes 6 headline options in different angles, each with a subheadline that says what you do and for whom.
- Shows them in a hero preview on desktop and mobile, with button text and a tagline you can edit.
- Flags weak wording: vague words like "solutions", claims like "best" or "#1" that need proof, and headlines that are too long.
- Plans the rest of the page: section headings, a meta title and a meta description.
- Uses only your facts. Ratings, years or numbers appear only if you typed them.
✕What it doesn't do
- Know your business. It only knows what you type. Check every line is true before you publish.
- Test which headline converts best. Only real visitors can tell you that. Try one, then compare.
- Check names or trademarks. For name ideas use the Brand Name Generator, and check availability yourself.
- Write the whole page. It gives the hero and the outline; the section text needs your real details.
- Store your text on our server. Recent results stay in your browser.
What the checks mean
A visitor decides in a few seconds whether they are in the right place. These checks help the headline do its job.
Length
Headlines of about 4 to 10 words are read at a glance. Longer ones wrap onto many lines on a phone. Put the detail in the subheadline.
8 words, 46 characters
Vague words
"Solutions", "innovative" and "next-level" could describe any business. Say what you actually make or do.
“Innovative candle solutions”
Needs proof
"Best", "#1", "leading" and "trusted by thousands" are claims. Use them only if you can show the proof on the page, and check your local advertising rules.
“India's #1 candle brand”
Speaks to the reader
"You" and "your" keep the focus on the visitor's problem, not on the company. One mention is usually enough.
“Gifts your guests will actually keep”
Subheadline
The line under the headline should say what you offer, who it's for and how it works, in one or two sentences.
22 words
Button text
A short verb that says what happens next works better than "Submit" or "Click here".
“See gift boxes”
Before and after
A typical homepage headline, and a clear one for the same business.
Before
“Welcome to Wickwood: Innovative, World-Class Lifestyle Solutions”
- Doesn't say what they sell
- "World-class" with no proof
- "Welcome to" wastes the first words
After
“Handmade Soy Candles for Gifts, Cafés and Calm Evenings”
Subheadline: “Poured by hand in Pune and delivered across India. Choose a gift box or ask for a custom scent.”
- Says what they sell in the first words
- Names who it's for
- No claim that needs proof
Website headline formulas
Each angle in the results follows one of these patterns.
| Angle | Formula | Example | Good for |
|---|---|---|---|
| What you do | [What you offer] for [who] | Accounting Software for Small Shops | Most homepages; clearest choice |
| Outcome | [Result the customer wants], [without the pain] | Fresh Tiffin Every Day, Without Cooking | When the result matters more than the product |
| Problem | [Problem]? [How you fix it] | Leaky Taps? Same-Day Plumber in Surat | Urgent services |
| Who it's for | [Product] Made for [specific customer] | Yoga Mats Made for Small Flats | A clear niche |
| Question | [Question your customer asks]? | Need a Website This Week? | Landing pages for one offer |
| Proof | [Fact you can prove] + [what you offer] | 600 Five-Star Reviews for Our Bridal Makeup | Only when you have the proof |
How to write a website headline with this tool
Describe your business
Say what you offer, who buys it and what makes it different, in two or three sentences.
Add facts you can prove
Years in business, ratings or delivery times help, but only real ones. Leave the box empty if you don't have any.
Write and compare
Press Write my headlines and read the 6 options. Each has a different angle.
Try them in the preview
Press Use on a headline to see it in the hero. Switch to Mobile to see how it wraps on a phone.
Edit until the checks are green
Fix vague words, remove claims you can't prove, and make the button say what happens next.
Copy it to your site
Copy the hero text or HTML, then use the outline and meta tags for the rest of the page.
Frequently asked questions
What makes a good website headline?
It says plainly what you offer and who it is for, in about 4 to 10 words. A visitor should know in a few seconds whether they are in the right place. The subheadline underneath adds how it works and why it matters.
What is the difference between a headline, a subheadline and a tagline?
The headline is the main H1 on the page. The subheadline is the sentence under it that explains the offer. A tagline is a short brand line, often shown small above the headline or in the footer, and it can stay the same across pages.
Should my website headline include my keyword?
It helps if it reads naturally, because the H1 tells Google and visitors what the page is about. Don't force it. The meta title is the more important place for the keyword in search results.
Can I use words like "best" or "#1" in my headline?
Only if you can prove it, for example with a ranking, an award or reviews shown on the page. Unproven claims put careful buyers off, and in many places advertising rules require claims to be backed up.
Why are there no ratings or customer numbers in my headlines?
Because the AI is told not to invent them. Add real facts, such as your years in business or your Google rating, in "Add facts you can prove", and it may use those.
Can I check a headline I wrote myself?
Yes. Type it in the Headline box under the preview. The checks and the preview update as you type, with no AI and no limit.
Is my description stored, and how often can I use it?
With the free shared AI, your description goes to our server and then to Google Gemini or OpenRouter; identical requests are reused for one hour and nothing is saved to an account. The shared AI allows 20 runs an hour per visitor. With your own free key, there's no limit from us and your text goes straight from your browser to the AI provider. Recent results are kept in your browser only.
What to do next
The headline is one part of a page. Here's the path, with a tool for each step.